Best Practices for AI-assisted Writing

A Writers’ Block guide to using Generative AI ethically and creatively

Objectives

Our team’s core mission is to deliver exceptional content that boosts our clients’ online presence, engagement, and lead generation. With Generative AI becoming a critical tool in many creative industries, it’s important to establish ethical and strategic methods that allow us to integrate AI in our content creation process without compromising our quality of work and creative integrity.

To ensure we use AI in ways that align with our mission, here are key questions to consider:

• Can Generative AI be a useful and efficient tool in making high-quality content? If so, how and to what extent?

• How can we leverage Generative AI responsibly, ensuring that every stage in our content creation process still has complete human oversight?

• How can we strategically utilize Generative AI to not only meet our quality standards, but also increase content production volume?

This guide, in particular, sets out to provide detailed tips and practices on how to use AI tools during various stages of the writing and creative process. The ultimate goal is to deliver top-tier content defined by the following criteria:

• Readability and clarity. Is the content well-structured, grammatically sound, and engaging for the target audience?

• Originality and value. Does the content present a unique perspective or new information valuable to the reader?

• Accuracy and reliability. Is the information factual, reliable, and localized for the specific audience and niche?

By addressing these questions and focusing on these quality metrics, we can successfully integrate AI into our workflow, improve team efficiency and productivity, and ensure exceptional content that drives results for our clients.

What is Generative AI?

Generative AI (GenAI) is a type of artificial intelligence technology capable of creating new content that mimics or resembles human-like outputs. This can span a variety of content types, including text, images, music, and other data forms.

How does it work?

According to IBM , GenAI tools - like ChatGPT , Google’s Gemini , and Scribe , among others - are built using deep learning models. These are sophisticated machine learning algorithms that simulate the decision-making processes of the human brain by identifying (or “learning”) patterns and relationships in large amounts of training data, then replicating these structures to generate “new content.”

For example, a GenAI tool trained on a large dataset of paintings (e.g. DALL.E - 2  ) might create a new piece of art in the same style, or one trained on text data could write a piece of text echoing the style, tone, and structure of its training data.

While the explosive rise of GenAI seemed sudden, the [tech has actually been in the works for several years even decades https://news.mit.edu/2023/explained-generative-ai-1109 , and it was only the launch of programs like ChatGPT in 2022 that brought it to the forefront of technology discussions - and for good reason.

How does it affect us?

The ability to automatically generate diverse content types like articles, blog posts, and social media posts is a game-changer. On a micro-level, it can augment our creative process by taking care of the more labor-intensive aspects of writing - such as brainstorming, summarizing, rephrasing, grammar-checking, etc. - while also allowing us to scale up our content production.

On a macro-level, it can dramatically reshape the creative industry, presenting new opportunities and challenges for all content creators. David De Cremer, Nicola Morini Bianzino, and Ben Falk (Harvard Business Review)  note that GenAI can (or will) bring about three possible futures:

• GenAI might serve as a tool to aid human creators in their creative endeavors. AI tools can accelerate the pace of innovation and increase the volume of content being produced, especially with platforms like ChatGPT that can generate substantial

long-form content with just several prompts. However, as AI takes over the heavy lifting of ideation and production, it could also potentially devalue human creativity, as the time and effort traditionally required for creative work decreases. Additionally, it can lessen the quality of content production as a whole. AI can only generate new content based on existing data, so it will often lack an originality that gives creative works their value.

• GenAI might lead to a saturation of the market with AI-generated content. This could result in a decline in the quality and diversity of content, as AI-generated works may lack the unique insights and perspectives that humans bring. As a consequence, there might be a slowdown in innovation, as new and original ideas become more scarce due to the stifling effect of overwhelming AI-generated content. This scenario raises important questions about how we value creativity and how we can ensure a level playing field for human creators in the face of advanced technology.
• GenAI can cause the value of authentic human creativity to rise. In contrast to the previous scenario, the proliferation of AI-generated content might make people feel bored or fatigued, which can lead them to seek out fully human-created content. AI-generated content can also contain inaccuracies or flawed logic, which could make human-created content more trustworthy and reliable. As a result, consumers might be willing to pay more for content that they know has been fully crafted by a human, valuing the authenticity and quality that comes with it.

While the future of creative industries remains uncertain, it is clear that GenAI will continue to improve and become more capable at an exponential rate  - making it a key tool for any knowledge worker to learn how to use.

How do we use it?

Generative AI (GenAI) can be a valuable tool in various stages of the content writing process:

• Brainstorming. GenAI can suggest topics based on your location, subject matter, and target audience. It can also explore various subtopics or perspectives that you might not have considered, thereby adding depth to your content. GenAI can also be used to create content briefs, draft basic outlines, specify content objectives, and suggest relevant keywords. This can save a lot of time and ensure that your content is focused and purposeful from the get-go.

• Researching : While it’s not recommended to use GenAI for looking up specific sources (due to reports about “hallucinating” and generating fake info/articles), it can still be a powerful tool during the research phase. It can help provide a basic overview on topics that are new or unfamiliar to you, simplify complex processes or concepts, and even check the credibility of certain facts or sources. GenAI can also analyze existing content in your niche to identify trends, gaps, or opportunities that you could explore in your own content. This can make your content more relevant, valuable, and unique.

• Drafting. GenAI can be particularly useful in creating an initial draft based on the content brief and research. GenAI can generate content ideas, assist in formatting and structuring the content, and provide language and style suggestions. This can serve as a starting point for you to build upon, saving you the daunting task of facing a blank page.

• Editing and enhancing. GenAI can help check the content for consistency, enhance the language, help avoid repetition, and make the content more engaging. It can offer suggestions for improving the flow of the content, ensuring that it is easy to read and engaging for the audience. Moreover, it can help identify any gaps in the content that need to be addressed.

Despite the numerous benefits of GenAI in the content writing process, it’s crucial to remember that it should not replace human creativity and oversight. While GenAI can assist in many areas of content creation, the crux of the content and the creative direction should come from the human writer. The writer should also review the content to ensure it aligns with the brand voice, meets quality standards, and accurately conveys the intended message.

Using GenAI in the writing process

Here are the different ways you can use GenAI as a writing assistant:

1. Leverage AI for synthesis and summarization:

• Instead of prompting AI to generate information outright, feed it your existing research notes or bullet points. Use it to synthesize and summarize the content, creating a concise and focused overview. This provides a reliable foundation for further writing (and lessens research and drafting time)

2. Use AI for specific tasks:

• While some AI tools like ChatGPT might not be ideal for generating complete, trustworthy content, they can be valuable for specific tasks.

• Generic content generation: Use them as a starting point for brainstorming ideas or creating rough drafts.
• Minor editing: Bard/Gemini excel in refining existing content without drastic changes.
• Sentence completion: When stuck on a specific sentence, use an AI tool like ChatGPT to suggest options for filling the gap or completing the thought.

3. Craft effective prompts:

• Clearly define your target audience (e.g., home buyers) when prompting the AI. This helps it tailor the content accordingly.
• Experiment with various prompts to achieve your desired tone or writing style.

• Examples: “Write in an engaging tone,” “Use active voice,” or “Write in a second-person POV.”

• Get creative with prompts to achieve specific goals.

• Example: (while editing the restaurant section of a community page) “Make this content sound enticing and highlight reasons why people should visit each restaurant.”
• Example: To generate a rough draft for a community overview - “Use the content below to write an overview of [insert city/community here]. The target readers are [ex. Home buyers and investors]. Focus on describing the selling points or benefits of living here. Write in an active voice and use a second person

POV.:

[insert or copy-paste research notes and clippings from other sources]

4. Utilize AI as a reference point:

• Consider AI-generated content only as a starting point or reference. Edit, fact-check, and personalize the output to ensure accuracy, clarity, and alignment with the client’s branding
• Pro-tip: write the introduction and conclusion of each article section by yourself to humanize and personalize.

5. Explore different tools and platforms:

• Experiment with various AI chatbots and platforms to discover what works best for your specific writing process.
• Consider tools like Perplexity AI for finding information that might be difficult to locate through conventional means (for example: local youth sports teams).

6. Leverage Bard/Gemini’s capabilities:

• Utilize Bard/Gemini for tasks like:

• Fact-checking : While not a definitive source, it can indicate the “truthfulness” of information (e.g., “mostly true,” “needs additional research”).
• Adding locational awareness : Use prompts like “How far is ___ from this community?” or “Travel time from [community] to [location]?” to incorporate relevant geographical information.

7. Protect the client’s data privacy :

• Remember to block or redact any personal information (names, telephone numbers, email addresses, etc.) when copy pasting sections of your draft to any AI tool for editing.

Use case 1: Content briefs and outlines

GenAI tools can help you brainstorm and draft quality content briefs and outlines, as long as you specify the following in your prompt:

• Location (especially if it’s real estate-related)
• Industry or topic (Home tech, real estate trends, dining spots, etc.)

• Specific points or topics about the general topic, if possible (e.g. must-have home tech for luxury properties, real estate trends sellers in [location] need to know)

• Client background ( note: remember to keep the information general)

• Years in the industry
• Specializations / services
• USPs

• Target reader
• Ideal keywords

EXAMPLE:

The task is to create 3 blog post content briefs for a client that specializes in luxury properties in Los Angeles. You take note of the following info in his about page/intake form:

• Years in the industry: 35+ years
• Top communities/neighborhoods: Pacific Palisades, Brentwood, Bel Air
• Property types he specializes in: Single-family homes, luxury properties, investment properties
• Unique Selling Points (USPs); Strong referral network, a skilled negotiator with a proven track record, handled over $1 billion in real estate transactions
• Special designations or certifications: Luxury Homes Certification (LHC), Pricing Strategy Advisor (PSA)
• Topics client wants to discuss or common issues his client faces: how to negotiate for the right price, navigating a competitive market, property investment
• Ideal keywords in google searches: Pacific Palisades real estate, Top Los Angeles Realtor

Here is a sample prompt:

I am drafting content briefs for 3 500-word blog posts. These are for a Realtor with 35+ years of experience in the Los Angeles real estate market, specializing in luxury and investment properties in Pacific Palisades, Brentwood, and Bel-Air.

The goal for these blog posts is to help the Realtor’s website rank for the following keywords: Pacific Palisades real estate, Top Los Angeles Realtor

Can you help me draft these content briefs? Here is more info about the Realtor and their services: Unique Selling Points (USPs): Strong referral network, a skilled negotiator with a proven track record, handled over $1 billion in real estate transactions Special designations or certifications: Luxury Homes Certification (LHC), Pricing Strategy Advisor (PSA) Topics client wants to discuss or common issues their client faces: how to negotiate for the right price, navigating a competitive market, property investment

Here is what Google Gemini generated:

Content Brief 1: Negotiating Power in a Pacific Palisades Dream Home (500 words)

Target Keyword: Pacific Palisades Real Estate

Purpose: Establish the Realtor’s expertise in the Pacific Palisades luxury market and showcase their negotiation skills (USP).

Content Outline:

• Introduction: Open with a captivating description of Pacific Palisades’ lifestyle and its unique real estate offerings (luxury beachfront properties, celebrity neighbors, etc.).
• Challenges of the Pacific Palisades Market: Discuss the competitive nature of the market, highlighting bidding wars and the importance of a skilled negotiator (tie this back to the Realtor’s experience and proven track record of over $ billion in transactions).
• Negotiation Strategies for Buyers: Provide actionable tips for buyers on negotiating effectively in a competitive market. This could include:

• Pre-approval for mortgages to show financial strength.

• Understanding market value and being prepared to offer above asking price strategically.

• Identifying leverage points (flexible closing dates, waiving contingencies).

• Highlighting the buyer’s qualifications and sincerity (pre-written love letter for the property).

• Negotiation Strategies for Sellers: Briefly discuss how the Realtor can help sellers get the best price in a competitive market, using their negotiation skills and knowledge of the Pacific Palisades market.

• Conclusion: Reiterate the Realtor’s expertise in Pacific Palisades real estate and their proven ability to secure dream homes for buyers through skilled

negotiation. Include a call to action (CTA) encouraging buyers to connect for a consultation.

Content Brief 2: Conquering a Competitive Los Angeles Real Estate Market ( words)

Target Keyword: Top Los Angeles Realtor

Purpose: Position the Realtor as a top player in the competitive Los Angeles market, highlighting their experience and unique selling points.

Content Outline:

• Introduction: Discuss the overall competitiveness of the Los Angeles real estate market, with a focus on luxury and investment properties.

• Common Challenges in a Competitive Market: Detail specific challenges faced by buyers and sellers in a competitive market (low inventory, multiple offers, fast-paced environment).

• The Realtor’s Winning Strategies: Focus on the Realtor’s USPs and how they help clients navigate the competitive market:

• Strong referral network: Explain how the Realtor can find off-market properties or connect buyers with motivated sellers through their network.

• Skilled negotiator (PSA designation): Reiterate the importance of negotiation in a competitive market and reference the Realtor’s proven track record.

• Experience (35+ years): Highlight the Realtor’s deep understanding of the Los Angeles market and their ability to advise clients on market trends and hidden gems.

• Conclusion: Emphasize the Realtor’s value proposition as a top Los Angeles Realtor who can help clients win in a competitive market. Include a strong CTA encouraging readers to contact the Realtor for a competitive edge.

Content Brief 3: Investing in Luxury Real Estate: A Guide for Savvy Los Angeles Buyers (500 words)

Target Keyword: Los Angeles Real Estate Investment

Purpose: Showcase the Realtor’s expertise in luxury property investment and their designations (LHC, PSA).

Content Outline:

• Introduction: Discuss the growing popularity of Los Angeles real estate investment, especially in luxury properties.

• Benefits of Luxury Real Estate Investment: Highlight the potential benefits of investing in luxury properties in Los Angeles (appreciation, rental income, diversification).

• Key Considerations for Investors: Provide valuable insights for potential investors:

• Location & Property Type: Explain how the Realtor’s knowledge of Pacific Palisades, Brentwood, and Bel-Air can help identify high-growth potential properties.

• Financial Planning & Long-Term Strategy: Briefly discuss the importance of financial planning and working with a qualified financial advisor for investment purposes.

• Property Management & Exit Strategy: Touch on the value of having a reliable property management team and planning for a successful exit strategy (selling or refinancing).

• The Realtor’s Role in Investment Success: Showcase the Realtor’s qualifications to guide clients through the luxury real estate investment process:

• Luxury Homes Certification (LHC): Highlight the Realtor’s in-depth knowledge of the luxury market and its specific considerations.
• Pricing Strategy Advisor (PSA): Emphasize the Realtor’s expertise in finding undervalued properties and crafting winning investment offers.

• Conclusion: Position the Realtor as a trusted advisor for Los Angeles luxury real estate investment. Include a CTA encouraging potential investors to schedule a consultation.

Bonus Tip:

• Throughout these blog posts, weave in personal anecdotes from the Realtor’s experience to add credibility and showcase their success stories.
• Optimize each post with the target keywords naturally integrated throughout the content.

What if you or the client wants more lifestyle topics, but still adhere to the client’s main objectives?

Here is a sample prompt in the same chat:

Here is what Google Gemini generated:

Absolutely! Here are some content briefs on lifestyle topics that complement the Realtor’s expertise in luxury Pacific Palisades real estate:

Content Brief 4: Living the Dream: A Guide to the Pacific Palisades Lifestyle ( words)

Target Keyword: Pacific Palisades Lifestyle

Purpose: Showcase Pacific Palisades as a desirable and aspirational location (indirectly promoting the Realtor’s specialty).

Content Outline:

• Introduction: Paint a picture of the idyllic Pacific Palisades lifestyle, highlighting its natural beauty (beaches, hiking trails), celebrity encounters, and luxury amenities (world-class restaurants, exclusive shops).
• Upscale Living: Explore the finer things Pacific Palisades offers, focusing on:

• Fine Dining & Entertainment: Discuss renowned restaurants, trendy bars, and exclusive entertainment options.
• Cultural Activities: Highlight art galleries, museums, and cultural events in the area.
• Luxury Shopping: Mention high-end designer stores and boutiques.
• Family-Friendly Activities: Touch on parks, playgrounds, and family-oriented events.

• Community Vibe: Describe the close-knit community feel of Pacific Palisades, mentioning neighborhood events and social gatherings.
• Conclusion: Reiterate the allure of the Pacific Palisades lifestyle and the opportunity to be part of this exclusive community. Subtly connect this to owning a dream home in the area (served by the Realtor). Include a CTA encouraging readers to learn more about Pacific Palisades real estate.

Content Brief 5: Investing in Yourself: Luxury Self-Care Routines for the Discerning Homeowner (500 words)

Target Keyword: Luxury Self-Care

Purpose: Target high-net-worth individuals who value luxury experiences (potential

clients for luxury real estate investment). Content Outline:

• Introduction: Discuss the growing importance of self-care and indulgence, especially for busy professionals.
• The Art of Luxury Self-Care: Explore unique and luxurious self-care practices:

• In-Home Spa Treatments: Mention pampering options like private massages, facials, and hairstyling services at home.
• Personalized Fitness Experiences: Discuss having a personal trainer or attending exclusive fitness classes.
• Culinary Delights: Highlight the option of having a private chef or attending exclusive cooking classes.
• Relaxation & Rejuvenation: Mention meditation sessions, sound baths, or floating therapy experiences.

• Creating a Luxurious Home Retreat: Briefly discuss how a luxury home can facilitate self-care (e.g., home spa amenities, private gyms, resort-style pools).
• Conclusion: Connect self-care to the concept of luxury living and owning a home that caters to it. Subtly mention the Realtor’s expertise in finding the perfect luxury property for a fulfilling lifestyle. Include a CTA encouraging readers to connect for a consultation about their dream home. Bonus Tip:
• Use high-quality visuals throughout these blog posts to showcase the luxurious lifestyle and properties in Pacific Palisades.

From there, you can edit or change the outlines on your own, or continue prompting the AI to produce content briefs that are more to your standard and liking.

Use case 2: Creating rough drafts

GenAI tools like ChatGPT and Gemini are designed as chatbots, so their responses to prompts tend to become repetitive, prone to error, or be of a lower quality when you force them to generate long-form content (anything longer than 300 words).

The key is to understand your task fully - the main objective/point of the blog post, community page, or content piece - and outline your content in the most reader-friendly and engaging way possible. From there, you can:

1. Prompt your GenAI tool to act as a writing assistant
2. Specify your specific content goals and objectives
3. Generate your draft section by section
4. Fact-check and edit as you go

EXAMPLE 1: 1,000-word Community Page on Gowanus, Brooklyn

For this task , Gemini was prompted to be a writing assistant. Read the final draft here .

Here is the full transcript of the Gemini chat:

Writer: I am writing a feature on Gowanus, Brooklyn - with home buyers and future residents as the target reader. Can you answer my questions and help me edit my drafts?

Gemini:

Absolutely! I can be a great resource for your feature on Gowanus, Brooklyn. Here’s how I can assist you:

• Answer your questions: I have access to a vast amount of information about Gowanus, including its history, current development stage, things to do, and demographics. Feel free to ask me anything you’d like to know about the neighborhood.
• Help edit your drafts: Once you have a draft written, I can help with refining the language, ensuring factual accuracy, and tailoring the content specifically towards home buyers and future residents.

Here are some specific points you might want to consider including in your feature to appeal to home buyers and future residents:

• The Gowanus transformation: Highlight Gowanus’s unique character as a former industrial area transitioning into a trendy neighborhood with a mix of historic charm and modern amenities.
• What to expect: Discuss the vibe of the neighborhood, including the artistic community, trendy restaurants and bars, and the ongoing Gowanus Canal cleanup efforts.
• The housing scene: Provide insights into the types of housing available in Gowanus, including converted warehouses, lofts, and classic brownstones. Mention the price range and target demographic for potential buyers.
• Things to do: Showcase the exciting aspects of Gowanus living, including art galleries, music venues, restaurants with diverse cuisines, and the Gowanus Canal itself (once the cleanup is complete).
• Parks and green spaces: While Gowanus might be light on traditional parks, mention alternative green spaces like the Gowanus Plaza or rooftop gardens in converted warehouses.
• Proximity and transportation: Highlight Gowanus’s convenient location close to other Brooklyn neighborhoods and easy access to Manhattan via subway lines.

I can’t access and process URLs directly, but I can help you find relevant information by

suggesting search keywords.

Let me know what questions you have and feel free to share your drafts whenever you’re ready! We can work together to create a compelling feature that will entice potential residents to Gowanus.

Writer:

How would you describe Gowanus to potential home buyers and future residents?

Gemini

Here’s how you can describe Gowanus to potential home buyers and future residents:

A Brooklyn Gem on the Rise:

Gowanus is a unique Brooklyn neighborhood that blends historic charm with a modern, industrial-chic vibe. Once a center for manufacturing, it’s transforming into a thriving hub for artists, young professionals, and families seeking a one-of-a-kind Brooklyn experience.

Live on the Edge of Cool:

Gowanus offers a vibrant atmosphere with a strong artistic presence. Art galleries, indie shops, and trendy restaurants line the streets, while converted warehouses boast open-concept lofts and modern apartments. Foodies will love the diverse culinary scene, with cuisines ranging from gastropubs to international flavors.

The Gowanus Transformation:

The Gowanus Canal, a defining feature of the neighborhood, is currently undergoing an environmental cleanup project. While the industrial character remains, the future promises a cleaner canal with waterfront walkways and park spaces, perfect for outdoor enthusiasts.

Finding Your Perfect Piece of Gowanus:

Housing options in Gowanus cater to a variety of styles and budgets. Converted warehouses offer spacious lofts, while historic brownstones provide a classic Brooklyn charm. The neighborhood is experiencing growth, so there are opportunities to find new developments alongside established properties. With a median price range around $1.6 million (as of April 2024, realtor.com), Gowanus attracts a mix of young professionals and families seeking a unique Brooklyn lifestyle.

Location, Location, Location:

Gowanus boasts excellent connectivity. Easy access to subway lines puts Manhattan and

other Brooklyn neighborhoods within quick reach. The neighborhood itself is pedestrian-friendly, with plenty of shops and restaurants within walking distance.

Beyond the Hype:

It’s important to acknowledge that Gowanus is still a developing area. While the transformation brings exciting possibilities, there may be construction noise or limited traditional park spaces. However, Gowanus offers alternative green spaces like rooftop gardens and the Gowanus Plaza, a vibrant community space.

Overall, Gowanus presents a unique opportunity to be part of a Brooklyn neighborhood on the rise. With its artistic soul, trendy scene, and ongoing transformation, Gowanus offers a place to live on the cutting edge of Brooklyn’s cool.

Writer:

Can you provide me an overview of Gowanus’ history of development?

Gemini:

Sure, here’s an overview of Gowanus’ history of development:

From Dutch Farms to Industrial Powerhouse:

• Early 1600s: Dutch settlers arrive and establish farmsteads along the marshlands of Gowanus Creek, known for its oyster bounty (Brooklyn’s first international export!).
• Mid-1800s: Brooklyn’s industrial boom prompts the need for better shipping access.
• 1849: New York State authorizes construction of the Gowanus Canal, transforming the creek into a vital waterway for maritime and commercial activity.

The Rise and Fall of Industry:

• Late 1800s - Early 1900s: Gowanus flourishes as a center for manufacturing, especially coal processing and chemical fertilizer production. However, this prosperity comes at a cost. Industrial waste and raw sewage pollute the canal, making it one of the most polluted waterways in NYC.
• 1911: An attempt is made to improve water quality with the construction of a “Flushing Tunnel” to introduce fresh water.
• Mid-20th Century: Decline of shipping and manufacturing leads to a decrease in industrial activity around the canal. The area becomes somewhat neglected.

Gowanus Reimagined:

• Late 20th Century - Present: The area around the Gowanus Canal begins to see a

shift. Artists and creative businesses are drawn to the abandoned warehouses and unique character.

• Early 2000s: Rezoning for residential use paves the way for development alongside the ongoing environmental cleanup efforts.
• Today: Gowanus is a neighborhood in transition. Converted warehouses offer trendy lofts and apartments, while new businesses like art galleries, restaurants, and music venues create a vibrant scene. The future holds promise for a cleaner canal with waterfront walkways and park spaces.

Gowanus’ history reflects the ever-evolving landscape of Brooklyn. From its industrial roots to its current artistic transformation, the neighborhood offers a unique blend of old and new, attracting residents seeking an edgy and exciting Brooklyn experience.

Writer:

Provide an overview of what home buyers can expect when searching for homes for sale in Gowanus

Gemini:

Here’s an overview of what home buyers can expect when searching for homes for sale in Gowanus:

A Mix of Styles and Opportunities:

• Converted Warehouses: These buildings offer a large chunk of Gowanus’ character. Expect spacious lofts with open floor plans, high ceilings, and exposed brick walls. Perfect for those who love an industrial-chic aesthetic and plenty of living space.
• Historic Brownstones: For those seeking a classic Brooklyn feel, Gowanus offers charming brownstones. These residences provide a traditional Brooklyn living experience with elegant details and a touch of history.
• New Developments: As Gowanus continues to evolve, new developments are popping up alongside existing properties. These offer modern amenities, condo-style living, and potentially lower maintenance compared to older buildings.

Price Points and Target Demographics:

• Median Price Range: With a median price range around $1.6 million (as of April 2024, realtor.com), Gowanus caters to young professionals and families seeking a unique Brooklyn lifestyle.
• Competitive Market: Due to its transformation and trendy vibe, Gowanus can be a competitive market. Be prepared to move quickly and potentially engage in bidding wars for desirable properties.

Exploring Your Options:

• Knowledgeable Agent: Partnering with a real estate agent experienced in Gowanus is crucial. They can navigate the competitive market, understand the different property types, and guide you towards the best fit for your needs and budget.
• Open Houses and Private Showings: Attend open houses and schedule private showings to get a feel for the different properties available.
• Consider the Renovation Potential: Some older properties, especially converted warehouses, may require some renovation. Factor in renovation costs when considering your overall budget.

Beyond the Property:

• Embrace the Industrial Vibe: Gowanus retains its industrial character. Be prepared for potential noise from ongoing construction or nearby businesses.
• Limited Traditional Parks: While the area is dotted with smaller parks and green spaces, Gowanus has limited traditional parks. However, rooftop gardens and the Gowanus Plaza offer alternative green spaces.
• A Thriving Community: Gowanus offers a strong sense of community, with a vibrant mix of artists, young professionals, and families.

Overall, searching for a home in Gowanus requires an appreciation for its unique character and ongoing transformation. With its diverse housing options, trendy scene, and exciting future, Gowanus is ideal for those seeking an edgy and authentic Brooklyn experience.

Writer:

What public school districts serve the Gowanus area? What schools are located in or near the neighborhood?

Gemini:

Most of Gowanus falls under NYC Public School District 15 [1]. This district encompasses Gowanus along with neighboring areas like Red Hook, Cobble Hill, Park Slope, and Sunset Park [6].

Important points to remember about NYC public schools:

• Zoning: Each district has zoned schools, meaning students residing within a specific zone are guaranteed a spot in that school. However, there are also unzoned schools with limited space available for students outside the designated zone.
• School Choice: Parents can apply to schools outside their zoned district through a process called “School Choice.” This process can be competitive, with admissions

based on factors like grades and test scores.

Schools located in or near Gowanus:

While there isn’t a definitive list of schools specifically zoned for Gowanus addresses due to the zoned vs. unzoned system, some public schools located in District 15 and serving the Gowanus area include [5]:

• Elementary Schools:

• P.S. 282 - Park Slope (PK, K-5)
• P.S. 32 Samuel Mills Sprole (Pre-K-5)
• New Explorations into Science, Technology & Math School (K-12)

Limited information available online: Unfortunately, finding zoned elementary schools for specific addresses within Gowanus can be challenging. The NYC Department of Education website doesn’t provide a user-friendly search by address for zoned schools.

Recommendations for homebuyers with school-aged children:

• Contact the NYC Department of Education: They can provide the zoned elementary school for a specific address within Gowanus. https://www.schools.nyc.gov/ 
• Reach out to a Real Estate Agent: A knowledgeable agent familiar with Gowanus can advise on zoned schools and potentially provide insights into the quality and application process for unzoned schools.
• Research and Visit Schools: Look into the schools’ websites, ratings, and reviews. If possible, schedule visits to get a feel for the environment and educational approach.

Writer:

How does one get around Gowanus? What are the transportation options available?

Gemini:

Gowanus offers a good mix of public transportation options, making it easy to get around the neighborhood and explore the rest of New York City. Here’s a breakdown of what you can expect:

Subways:

• F and G trains: These lines run along Smith Street, providing easy access to Manhattan and other Brooklyn neighborhoods.
• R train: This train runs along 4th Avenue, offering another connection to Manhattan and Brooklyn.
• Proximity to Major Hubs: The Atlantic Avenue/Barclays Center and

Hoyt-Schermerhorn stations are a short walk from Gowanus’ northern border. These stations offer access to a wider range of subway lines (2, 3, 4, 6, N, Q, B, D, A, C, and G) as well as the Long Island Rail Road (LIRR).

Buses:

• North-South Routes: Four bus lines run north-south along Smith Street, 3rd Avenue, 4th Avenue, and 5th Avenue. These can be helpful for navigating within Gowanus or connecting to nearby areas.
• Limited East-West: Currently, there’s only one east-west bus route on 9th Street. This can be a drawback for residents who need to travel between Gowanus and neighborhoods like Carroll Gardens or Park Slope on the other side of Gowanus Expressway.

Ride-Sharing Services:

• Uber and Lyft: These ride-hailing apps are readily available in Gowanus, offering a convenient option for getting around, especially for late-night trips or errands that require reaching beyond walking distance.

Considerations:

• Walking and Biking: Gowanus is a relatively walkable neighborhood, and the streets are generally flat. Biking is another viable option, especially with designated bike lanes on some streets.
• Future Plans: The ongoing development of Gowanus might include improvements to public transportation infrastructure, potentially including additional bus routes or dedicated bike lanes.

Overall, Gowanus offers a good variety of transportation options, with subways providing the backbone for connecting to other parts of the city. While there’s limited east-west bus service, ride-sharing apps and the walkable nature of the neighborhood fill in the gaps.

Writer:

Tell me about the attractions one can find and visit in Gowanus

Gemini:

Gowanus’ charm lies in its unique blend of industrial grit and emerging cool factor. While traditional tourist attractions might be scarce, the neighborhood offers a vibrant scene for those who enjoy a bit of off-the-beaten-path exploration. Here’s a glimpse into what awaits you:

For the Art Enthusiast:

• Art Galleries: Gowanus boasts a thriving art scene, with numerous galleries showcasing contemporary works. Explore spaces like The [Blank] Page or NURTUREart for a dose of local artistic talent.
• Street Art: Keep an eye out for murals and street art adorning the sides of warehouses and buildings. Gowanus is a canvas for creativity, offering a chance to stumble upon hidden artistic gems.

For the Foodie:

• Diverse Culinary Scene: Gowanus is a haven for foodies, with a wide range of restaurants catering to various tastes and budgets. From trendy gastropubs to international flavors like Korean BBQ or authentic Mexican, there’s something for everyone. Check out spots like Pig Beach or Honeycomb for unique dining experiences.
• Coffee Shops and Bars: Gowanus offers a laid-back atmosphere with plenty of coffee shops and bars. Grab a cup of joe at Four Corners or sample craft beers at Brooklyn Kura.

For the Offbeat Explorer:

• The Morbid Anatomy Museum: For those fascinated by the curious and macabre, Gowanus offers the Morbid Anatomy Museum. This museum delves into medical oddities, anatomical specimens, and historical curiosities.
• The Gowanus Canal: Yes, the canal itself! While not exactly a pristine waterway yet, the Gowanus Canal holds a certain fascination. Take a walk along the canal (safely, on designated paths) to experience the industrial landscape and its ongoing transformation.

For the Active Soul:

• Fitness Studios: Gowanus has a growing selection of fitness studios, offering options like yoga, rock climbing (at The Cliffs Gowanus!), or group fitness classes.
• Rooftop Gardens and Parks: While Gowanus is light on traditional parks, there are alternative green spaces. Explore rooftop gardens on converted warehouses or visit the Gowanus Plaza, a vibrant community space with a playground and seating areas.

Beyond Gowanus:

• Proximity to Other Brooklyn Neighborhoods: Gowanus’ convenient location makes it easy to explore other vibrant Brooklyn areas like Park Slope, Fort Greene, or Carroll Gardens. Each neighborhood offers its own unique charm and attractions.

Overall, Gowanus may not have the typical tourist attractions, but it offers a distinctive

experience for those who appreciate a budding artistic scene, trendy restaurants, and a touch of the unusual. The neighborhood is a work in progress, and its evolving character is part of its appeal.

Writer:

Can you suggest restaurants, bars, or cafes in Gowanus?

Gemini:

Absolutely! Here’s a taste of the diverse culinary and beverage scene Gowanus has to offer, categorized to suit various preferences:

Gastropubs and Trendy Eats:

• Pig Beach: This spot offers a globally-inspired menu with a focus on wood-fired cooking. Expect interesting pizzas, roasted meats, and creative cocktails.
• Honeycomb: This restaurant serves up innovative New American cuisine with seasonal ingredients. Their brunch is also popular.
• The Elk: This gastropub boasts a classic ambiance with a menu of elevated pub fare like burgers, steaks, and seafood.

International Flavors:

• Insa: This lively Korean BBQ spot is perfect for a group outing. Grill your choice of meats and seafood at your table alongside an array of Korean banchan (side dishes). Don’t forget to try their kimchi fried rice!
• Claro: Specializing in Oaxacan cuisine, Claro offers a taste of Mexico with house-made tortillas, moles, and a vast selection of mezcal. Their patio is a great spot for people-watching.
• Surfish Bistro: If you’re craving fresh seafood, head to Surfish. This intimate Peruvian eatery offers delectable ceviches, causas (mashed potato dishes), and other seafood specialties.

Casual Eats and Coffee Shops:

• Runner & Stone: This bakery-cafe hybrid is a great choice for breakfast or lunch. They offer delicious sandwiches, pastries, and excellent coffee.
• Four Corners: This neighborhood staple serves up a variety of coffee drinks, pastries, and light bites. It’s a perfect spot to grab a coffee and catch up on work or socialize with friends.
• Gowanus Gardens: This bar and grill offers a relaxed atmosphere with a spacious patio. They have a good selection of beers on tap and a menu of burgers, wings, and

other bar fare.

Offbeat and Unique:

• The Royal Palms Shuffleboard Club: This bar combines shuffleboard courts with a tropical-themed ambiance. Enjoy island-inspired cocktails and some friendly competition on the courts.
• Gowanus Yacht Club: Don’t be fooled by the name, this isn’t a yacht club! It’s a quirky bar with a large outdoor space, live music nights, and a relaxed atmosphere.
• The Pines: This laid-back bar offers a welcoming atmosphere with a focus on natural wines and creative cocktails.

These are just a few suggestions, and Gowanus’ food and beverage scene is constantly evolving. With a variety of options to choose from, you’re sure to find something to satisfy your cravings. Remember, Gowanus is known for its trendy and artistic vibe, so expect a unique and exciting atmosphere at many of these places.

Writer:

Can you provide descriptions for the following dining spots in Gowanus:

• Littleneck
• Four and Twenty Blackbirds
• Dinosaur Bar-B-Que
• Claro

Gemini:

Gowanus Dining Delights:

• Littleneck: This Gowanus gem is a haven for seafood lovers. They offer a menu that changes seasonally, featuring fresh, locally-sourced fish and shellfish. Littleneck boasts a raw bar with a daily selection of oysters, clams, and crudo (thinly sliced raw seafood). They also have creative hot and cold seafood dishes, perfect for those who want to go beyond the raw bar experience. The atmosphere is casual yet stylish, with a focus on the delicious bounty of the sea.
• Four and Twenty Blackbirds: This renowned bakery is a must-visit for any pastry enthusiast. They are famous for their meticulously crafted pies, with seasonal and classic flavors available. Beyond pies, Four and Twenty Blackbirds offers delectable cookies, cakes, breads, and other sweet treats. The bakery has a warm and inviting atmosphere, perfect for grabbing a pastry and a coffee or enjoying a sweet treat with

friends.

• Dinosaur Bar-B-Que: This popular BBQ chain brings its smoky goodness to Gowanus. Their spacious location offers a casual and lively atmosphere, perfect for a relaxed meal with friends or family. Dinosaur Bar-B-Que specializes in slow-cooked, pit-smoked meats like ribs, pulled pork, and brisket. They also have a selection of classic BBQ sides and plenty of beers on tap.
• Claro: This restaurant takes you on a culinary journey to Oaxaca, Mexico. Claro focuses on regional specialties, featuring house-made tortillas, moles (complex sauces), and a wide variety of Oaxacan cheeses. Don’t miss their signature tlayudas (large, toasted tortillas) or the flavorful moles served with chicken, duck, or vegetables. Claro boasts a charming atmosphere with a beautiful outdoor patio, making it a perfect spot for a vibrant and delicious Mexican dining experience.

Writer:

Can you provide descriptions for these bars in Gowanus: Threes Brewing, Lavender Lake Royal Palms, Shuffleboard Club

Gemini:

Here’s a rundown of the Gowanus bar scene with descriptions for Threes Brewing, Lavender Lake, and Royal Palms Shuffleboard Club:

Threes Brewing:

This Gowanus staple is a haven for craft beer enthusiasts. Threes Brewing boasts a large taproom showcasing their own brews, with a constantly rotating selection of IPAs, stouts, lagers, and sours. They also offer a limited food menu with pizzas, snacks, and sometimes even special food collaborations with local restaurants. The atmosphere at Threes Brewing is lively and communal, perfect for catching up with friends over a pint of their latest creation.

Lavender Lake:

This Gowanus bar offers a more intimate and relaxed atmosphere. Lavender Lake features a curated selection of craft beers, cocktails, and natural wines. The ambiance is dimly lit and stylish, with a focus on conversation and enjoying a quality drink. They might also host occasional DJs or game nights, making it a good option for a chill night out.

Royal Palms Shuffleboard Club:

Get ready for some friendly competition and tropical vibes at Royal Palms Shuffleboard Club. This unique bar features multiple shuffleboard courts where you can challenge your friends to a game. The atmosphere is lively and fun, with a tropical-themed décor and island-inspired music. Royal Palms offers a selection of cocktails, beers, and bar snacks to keep you fueled for

your shuffleboard matches. It’s a great place for a group outing or a fun night out with a twist.

Writer:

Can you provide descriptions for these cafes in Gowanus: Runner & Stone, Nine Chains, The Green Grape Annex

Gemini:

Gowanus Coffee Fix: A Look at Local Cafes

Runner & Stone is your one-stop shop for breakfast, lunch, and an excellent cup of joe. This bakery-cafe hybrid offers a warm and inviting atmosphere, perfect for grabbing a pastry and a coffee to start your day or enjoying a casual lunch with friends.

• What to Expect: Their display cases are filled with delectable pastries like croissants, muffins, cookies, and cakes, all baked fresh daily. The menu features breakfast sandwiches, salads, sandwiches, and bowls, ensuring there’s something to satisfy every taste. Their coffee program is serious business, with a focus on quality beans and skilled brewing methods.

Nine Chains caters to the coffee connoisseur. This minimalist cafe prioritizes the quality of the coffee experience.

• Coffee Focus: Expect a carefully curated selection of single-origin beans, brewed with precision using various methods like pour-over or Chemex. Their knowledgeable baristas can guide you through the selection and brewing process to ensure you get the perfect cup. The atmosphere is serene and focused, perfect for savoring a slow pour-over and appreciating the subtle flavors of the coffee. Limited pastries or light bites might be available for a quick breakfast or snack.

The Green Grape Annex offers a taste of Europe in Gowanus. This cafe boasts a charming Parisian-style atmosphere, complete with sidewalk seating and a community vibe.

• European Flair: The Green Grape Annex is a great place to linger over a cappuccino and a croissant, feeling transported to a Parisian cafe. They also offer a wider selection of breakfast and lunch options, including salads, sandwiches, and quiche. The cafe can get lively, especially on weekends, making it a good spot for people-watching and enjoying the Gowanus atmosphere.

Writer:

What art galleries can I find in Gowanus?

The Gowanus art scene is constantly evolving, with new galleries popping up all the time. Here are a few established galleries and a resource to help you explore further:

• The [Blank] Page: This gallery showcases a diverse range of contemporary art, from emerging to established artists. They often host exhibitions that explore social and political themes.
• NURTUREart: Specializing in contemporary sculpture and installation art, NURTUREart provides a platform for both established and emerging artists. They offer artist residencies and educational programs, making them a hub for the Gowanus art community.
• Swivel Gallery: Located in Bed-Stuy but with a strong connection to the Gowanus art scene, Swivel Gallery focuses on showcasing the works of up-and-coming artists. Their unique, undulating walls create an interesting backdrop for the art on display.

Here are some resources to help you discover more Gowanus art galleries:

• Arts Gowanus: This non-profit organization supports and promotes the Gowanus art scene. Their website often features listings of current exhibitions at Gowanus galleries https://www.artsgowanus.org/ .
• Gallery at L7: This online platform features a searchable directory of art galleries in New York City, including those located in Gowanus https://www.galleryl7inc.com/product-category/lighting/ .
• Explore Gowanus on Social Media: Follow Gowanus-based galleries and art spaces on social media platforms like Instagram to stay updated on current exhibitions and events.

Remember: Due to the changing nature of the Gowanus art scene, it’s always a good idea to check individual gallery websites or social media pages for the latest information on exhibitions and opening hours before you visit. Enjoy exploring the vibrant art scene that Gowanus has to offer!

Writer:

What historic attractions or landmarks can i visit in Gowanus?

Gemini:

While Gowanus is known for its industrial past and ongoing transformation, there aren’t as many traditional historic attractions compared to other Brooklyn neighborhoods. However, the neighborhood’s industrial heritage itself holds a certain historical charm, and there are a few specific landmarks you can visit to delve deeper into Gowanus’ unique story:

• Gowanus Canal Flushing Tunnel Pumping Station and Gate House: Completed in 1911, this neoclassical building with Secessionist details was a major infrastructure

project designed to improve the water quality of the Gowanus Canal. While not currently open to the public, it’s a designated New York City landmark and a symbol of Gowanus’ industrial past [1].

• Converted Warehouses: Many of the warehouses lining the Gowanus Canal have been repurposed into art studios, offices, and residential spaces. While not all are accessible to the public, their grand scale and architectural details offer a glimpse into Gowanus’ industrial heyday. Some converted warehouses might even incorporate elements of their past into their design, like exposed brick walls or high ceilings.
• The Morbid Anatomy Museum: This unique museum located on Bond Street isn’t technically a Gowanus landmark, but it aligns with the neighborhood’s offbeat vibe. The Morbid Anatomy Museum explores medical oddities, anatomical specimens, and historical curiosities, offering a fascinating (and sometimes unsettling) glimpse into medical history [2].

Beyond Gowanus: If you’re interested in historic Brooklyn attractions, venturing outside Gowanus can be rewarding. Here are a couple of nearby options:

• Brooklyn Historic Railway Society : Located in nearby Sunset Park, this society offers rides on a restored trolley through the historic Industry City district. It’s a great way to experience a piece of Brooklyn’s industrial past in a fun and interactive way [3].
• Green-Wood Cemetery : This sprawling cemetery in Brooklyn boasts beautiful landscaping and historical significance. Green-Wood Cemetery is the resting place for many notable New Yorkers, and its mausoleums and monuments offer a glimpse into Brooklyn’s rich history [4].

While Gowanus might be lighter on traditional historic attractions, exploring its ongoing transformation, unique museums, and the remnants of its industrial past can offer a fascinating historical perspective on this evolving Brooklyn neighborhood.

Writer:

Tell me about the Gowanus Canal and Gowanus Dredgers Canoe Club

Gemini:

The Gowanus Canal: A Work in Progress with a Colorful Past

The Gowanus Canal is a defining feature of Gowanus, a once bustling industrial waterway currently undergoing a significant environmental cleanup project.

Industrial Heyday:

• Built in the mid-1800s, the Gowanus Canal transformed a marshy creek into a vital shipping channel.

• For decades, the canal was a hub for manufacturing and commerce, with factories lining its banks.

• Unfortunately, this industrial activity led to heavy pollution, making the Gowanus Canal one of the most polluted waterways in NYC.

Transformation and Cleanup:

• The Gowanus Canal is now in the midst of a large-scale environmental cleanup project. The goal is to remove decades of accumulated waste and improve the water quality.
• Despite the ongoing cleanup, the canal still retains a certain industrial charm.
• The future of the Gowanus Canal holds promise for a cleaner waterway with waterfront walkways, park spaces, and even potential recreational activities like kayaking or paddleboarding.

Gowanus Dredgers Canoe Club: Paddling Through History

• The Gowanus Dredgers Canoe Club is a non-profit organization dedicated to providing waterfront access and education about the Gowanus Canal and its surrounding neighborhoods.
• Founded in 1999, the club offers a unique perspective on the canal through guided canoe tours.
• These tours highlight the Gowanus’ industrial past, the ongoing cleanup efforts, and the vibrant future envisioned for the neighborhood.
• The club also advocates for the canal’s revitalization and serves as a resource for those interested in learning more about this fascinating Brooklyn waterway.

Visiting the Gowanus Canal:

• While swimming or direct contact with the water is not recommended due to ongoing cleanup efforts, there are ways to experience the Gowanus Canal:

• Walking or Biking: Take a walk or bike ride along the canal and observe the ongoing transformation.
• Gowanus Dredgers Canoe Tours: Embark on a guided canoe tour with the Gowanus Dredgers Canoe Club for a unique perspective on the canal and its history.
• Explore from Afar: Several restaurants and bars in Gowanus offer outdoor seating with views of the canal.

The Gowanus Canal may not be picture-perfect yet, but it’s a place steeped in history and undergoing a significant transformation. The Gowanus Dredgers Canoe Club plays a vital role in advocating for the canal’s future and offering the public a chance to connect with this

unique Brooklyn landmark.

Writer:

Can you tell me about the Morbid Anatomy Museum

Gemini:

The Morbid Anatomy Museum, while not technically located in Gowanus itself (it’s on Bond Street in Boerum Hill, a neighboring Brooklyn area), definitely aligns with Gowanus’ offbeat vibe and is a popular destination for those drawn to the unusual. Here’s a closer look:

A Museum of the Curious and Macabre:

• Founded in 2007, the Morbid Anatomy Museum delves into the fascinating (and sometimes unsettling) world of medical oddities, anatomical specimens, and historical curiosities.
• Their exhibits explore various themes related to the human body, death, and the history of medicine. Expect to see skeletons, anatomical models, medical instruments, and even art inspired by these themes.

Not for the Faint of Heart:

• The museum’s content can be graphic and disturbing for some visitors. They often showcase preserved anatomical specimens and medical tools, so be prepared for displays that might not be suitable for everyone.

Beyond the Exhibits:

• The Morbid Anatomy Museum offers more than just exhibits. They host lectures, workshops, and events that explore various aspects of death, medicine, and the human body.
• These events can be a great way to delve deeper into the topics explored by the museum and engage with a community interested in the curious and unusual.

A Place for Exploration and Learning:

• Despite its potentially unsettling exhibits, the Morbid Anatomy Museum serves an educational purpose.
• Their collection provides a glimpse into the history of medicine and our evolving understanding of the human body.
• The museum fosters curiosity and encourages visitors to confront mortality and the realities of the human body in a thought-provoking way.

Visiting the Morbid Anatomy Museum:

• If you’re interested in a unique and thought-provoking experience, the Morbid Anatomy Museum is worth a visit.
• It’s best to check their website for current exhibits, hours of operation, and admission fees before you go https://www.morbidanatomy.org/ .

Keep in mind:

• The museum is relatively small and can get crowded, especially on weekends.
• While children are not explicitly banned, the graphic nature of the exhibits might not be suitable for all ages. It’s best to use your discretion when deciding if a visit is appropriate for your family.

The Morbid Anatomy Museum offers a unique lens through which to explore death, medicine, and the human body. While not everyone’s cup of tea, it’s a fascinating destination for those with a curious mind and an appreciation for the unusual.

Writer:

Can you tell me more about the Old Stone House/

Gemini:

The Old Stone House, also known as the Vechte-Cortelyou House, is a historic landmark located in Gowanus, Brooklyn. It’s more than just a house; it’s a tangible link to the neighborhood’s and Brooklyn’s rich history. Here’s a deeper dive into its significance:

A Witness to History:

• Built in 1699 by Dutch settler Claes Arentson Vechte, the Old Stone House is one of the oldest surviving structures in Brooklyn.
• Its thick fieldstone and brick walls, along with its heavily shuttered windows, were designed for both defense and practicality during a time of frontier living.
• The Vechte family thrived on this land, farming the fertile soil and harvesting oysters from the Gowanus Creek (which became the Gowanus Canal).

A Strategic Point During the Revolutionary War:

• In 1776, the Battle of Brooklyn, a pivotal battle in the American Revolutionary War, unfolded on Long Island (which includes Brooklyn).

• The Old Stone House’s strategic location made it a target for the British. They occupied the house and turned it into an artillery position, firing upon the retreating American forces.

• The house sustained some damage during the battle, but its sturdy construction allowed it to remain standing.

Preservation and Public Education:

• The Old Stone House fell into disrepair over the years. Thankfully, it was acquired by the Brooklyn Parks Department in 1926 and underwent excavation and restoration efforts.
• Today, the Old Stone House operates as a historic interpretive center.
• The permanent exhibit on the first floor showcases the Vechte family’s life and the house’s role in the Revolutionary War.
• The Old Stone House also hosts educational programs and events that bring history to life for visitors of all ages.

Visiting the Old Stone House:

• The Old Stone House is open to the public on Fridays from 3-6 pm, Saturdays and Sundays from 11 am to 4 pm, and by appointment.
• Admission is free, making it an accessible and educational outing for anyone interested in Brooklyn’s history.
• You can explore the exhibits, learn about the Vechte family and the Battle of Brooklyn, and gain a deeper appreciation for Gowanus’ historical significance.

The Old Stone House stands as a testament to Brooklyn’s past. It serves as a valuable reminder of the early Dutch settlers, the Revolutionary War, and the ongoing evolution of this vibrant borough.

Writer:

Here is my intro. Can you help me make it more engaging?

Welcome to Gowanus, a unique neighborhood in Brooklyn, New York City, known for its rich history and creative spirit. Nestled between iconic neighborhoods like Park Slope, Carroll Gardens, and Boerum Hill, Gowanus offers a distinct mix of old and new. The area is renowned for its vibrant art scene and its growing food and drink culture, providing a range of experiences for locals and visitors alike. The ongoing transformation of the famous Gowanus Canal promises to add green spaces to the urban charm, making this neighborhood a constantly evolving place to live. Whether you’re an artist, a food lover, or a family seeking a unique Brooklyn lifestyle, Gowanus is as diverse and dynamic as its residents, offering a blend of history, creativity, and modern urban living.

Gemini:

Sure, here’s a more engaging version of your Gowanus introduction:

Ditch the Ordinary, Dive into Gowanus: Forget cookie-cutter Brooklyn. Gowanus pulsates with a unique energy, a blend of gritty history and artistic edge. Nestled amongst established Brooklyn neighborhoods like Park Slope and Carroll Gardens, Gowanus offers a fresh take on city living.

Foodie? Art Enthusiast? Welcome Home. Explore a thriving art scene where galleries showcase local talent on every corner. Indulge in Gowanus’s burgeoning culinary scene , with everything from trendy gastropubs to international flavors. The iconic Gowanus Canal, undergoing a cool transformation, promises to add a splash of green to this already vibrant neighborhood.

Gowanus is a living canvas, a place where families, artists, and adventurers come together. Is this unconventional Brooklyn enclave your perfect match? Come explore and see for yourself!

Here’s what I changed to make it more engaging:

• Stronger opening: Instead of a flat welcome, use an attention-grabbing phrase that piques the reader’s interest.
• Descriptive language: Use words that paint a picture in the reader’s mind (gritty history, artistic edge, fresh take).
• Focus on benefits: Highlight what Gowanus offers visitors and potential residents (art scene, food scene, transformation of the canal).
• Active voice: Rewrite sentences in active voice for a more conversational tone.
• Targeted language: Mention specific groups who might enjoy Gowanus (foodies, art enthusiasts, families).
• End with a call to action: Encourage the reader to explore Gowanus further.

Writer:

I am writing an overview of the Gowanus housing market, which aims to give readers (home buyers and future residents) a rundown of what to expect. Can you help me edit and improve my draft:

When looking for homes in Gowanus, buyers can expect a diverse and dynamic real estate market. Properties range from charming townhouses and renovated lofts in former factories to modern condos and luxury apartments. New developments are on the rise, reflecting Gowanus’ ongoing transformation. These projects often incorporate sustainable building practices, high-end amenities, and contemporary designs. Properties in Gowanus are unique with many retaining original features while being renovated for modern living. They often include eco-friendly features, high ceilings, open-concept spaces, high-end appliances,

custom cabinetry, and Caesarstone countertops. Extras like private balconies, backyard spaces, and in-unit laundry facilities may also be available. Some properties offer potential for rental income or conversion into a single-family dwelling, providing flexibility. Gowanus homes are often located on quiet, leafy streets while still offering easy access to the neighborhood’s vibrant scene of art galleries, restaurants, shops, and nightlife. The area is well-served by public transportation, making commuting and exploring the city easy. Despite the influx of new construction, many Gowanus properties retain their historic character with old townhouses and industrial buildings carefully preserved and converted into unique homes, blending vintage charm and modern conveniences. Property values have been on the rise, making Gowanus a potentially good investment for homebuyers and real estate investors alike. Overall, homebuyers can anticipate a dynamic living experience in Gowanus with its blend of history, modern homes, and vibrant community.

Gemini:

Here’s your edited Gowanus housing market overview, improved for readability and focus on buyer benefits:

Gowanus Housing Market: Where Historic Charm Meets Modern Living

Gowanus offers a diverse housing market , perfect for those seeking a unique Brooklyn experience. Expect everything from charming townhouses and renovated lofts in converted factories to sleek new condos with modern amenities. Sustainability is a priority in new developments, showcasing eco-friendly features and contemporary designs.

Gowanus properties often blend historic charm with modern updates. Many boast original details alongside high ceilings, open floor plans, and high-end finishes. Expect top-of-the-line appliances, custom cabinetry, and premium countertops. Private outdoor space, in-unit laundry, and the potential for rental income are all possibilities depending on the property.

Despite new construction, Gowanus retains its character. Converted warehouses and lovingly restored townhouses offer a unique blend of vintage charm and modern convenience. Many properties reside on quiet, tree-lined streets, offering a peaceful retreat yet remaining close to Gowanus’ vibrant art scene, restaurants, and nightlife. Excellent public transportation provides easy access to the rest of the city.

Gowanus is a dynamic and desirable place to live. With its blend of history, modern residences, and a thriving community, Gowanus offers a compelling proposition for homebuyers and investors alike. Property values are on the rise, making Gowanus a potentially sound investment for the future.

Writer:

I am writing an overview of the transportation options available to Gowanus residents. Can

you help me edit and improve my draft: Gowanus, Brooklyn, offers a variety of convenient transportation options. The neighborhood is well-serviced by the F and G subway lines that run along Smith Street, providing direct access to Manhattan and other Brooklyn areas. The R train along 4th Avenue is another great option. For bus commuters, Gowanus has several lines, including the B61 and B103. These buses offer reliable transportation throughout the neighborhood and to other parts of Brooklyn. The northern end of Gowanus is also a short walk from major hubs like the Atlantic Avenue/Barclays Center and Hoyt-Schemerhorn stations, expanding the available subway lines. For those who prefer biking or walking, Gowanus is quite accommodating. With its bike-friendly lanes and routes, plus its walkability, residents can easily navigate the neighborhood or run errands on foot. Car owners aren’t left out either. The close proximity to the Gowanus Expressway and the Brooklyn-Queens Expressway provides direct routes to Staten Island, Queens, and other boroughs. While street parking is available, it can be competitive.

Gemini:

Here’s your edited Gowanus transportation overview with a focus on convenience and highlighting different needs:

Getting Around Gowanus: A Mix of Options for Every Commuter

Gowanus offers an array of convenient transportation choices, making it easy to navigate the borough and beyond.

Subways: Whizz into Manhattan or other Brooklyn areas with the F and G trains along Smith Street, or hop on the R train on 4th Avenue. The northern part of Gowanus is also close to major subway hubs like Atlantic Avenue/Barclays Center and Hoyt-Schemerhorn stations, further expanding your options.

Buses: Several bus lines like the B61 and B103 provide reliable transportation within Gowanus and connect you to other parts of Brooklyn.

Active Transportation: Embrace a healthy lifestyle and explore Gowanus’ walkability. Bike-friendly lanes and routes make cycling a breeze, while sidewalks and a pedestrian-friendly environment encourage getting around on foot.

Drivers: Quick access to the Gowanus Expressway and the Brooklyn-Queens Expressway allows for easy commutes to Staten Island, Queens, and other boroughs. However, street parking can be competitive, so consider alternative options if frequent car use is essential.

This edit streamlines the text and emphasizes the convenience of each transportation mode. It highlights the subway options for different parts of Gowanus and mentions the potential

drawback of street parking for car owners.

Writer:

Can you make it more direct to the point

Gemini;

Here’s the Gowanus transportation overview made even more concise:

Gowanus on the Go: Easy Rides for Everyone

Need a subway? F, G, and R trains whisk you around Brooklyn and Manhattan. Buses like B61 and B103 serve the neighborhood.

Feeling active? Bike lanes and walkable streets make getting around a breeze.

Drivers? Expressways offer easy access to other boroughs, but street parking can be tough.

Writer:

Can you make it more informative

Gemini:

Absolutely, here’s the Gowanus transportation overview with more informative details:

Navigating Gowanus: A Multimodal Mix for Every Commuter

Gowanus boasts a well-connected transportation network, catering to diverse commuting styles.

Subways: For swift access to Manhattan and other Brooklyn areas, hop on the F and G trains running along Smith Street. The R train on 4th Avenue offers another subway option. Living in Gowanus’ north end puts you near major subway hubs like Atlantic Avenue/Barclays Center and Hoyt-Schemerhorn stations, expanding your subway choices.

Buses: Several bus lines serve Gowanus, providing reliable transportation within the neighborhood and connections to other parts of Brooklyn. The B61 bus runs north-south along Smith Street, while the B103 offers an east-west connection.

Active Options: Embrace an eco-friendly lifestyle and explore Gowanus’ walkability. A network of bike lanes and designated routes make cycling a convenient option. Pedestrian-friendly sidewalks and a compact layout encourage getting around on foot for

errands or leisure.

Drivers: For those who prefer cars, Gowanus offers quick access to major highways. The Gowanus Expressway provides a direct route to Staten Island and other parts of Brooklyn, while the Brooklyn-Queens Expressway connects you to Queens and beyond. However, keep in mind that street parking can be competitive, so consider alternative options if frequent car use is a must.

Writer:

I am writing about attractions a new resident can find in or near Gowanus. Can you help me edit and improve my draft:

Gowanus, Brooklyn, is a neighborhood rich with history, culture, and unique attractions. As you explore this area, you will discover a wide variety of interesting sights and experiences. Let’s delve deeper into these attractions.

Gowanus Canal: The Gowanus Canal is a significant feature of the neighborhood. Once an industrial waterway known for its pollution, today, the canal stands as a symbol of Gowanus’ resilience and transformation. A major environmental cleanup project is currently underway, aiming to restore the canal and transform it into an urban oasis. As you stroll along its banks, you can observe the old factories and warehouses, which are relics of the area’s industrial past. The canal’s transformation is a testament to Gowanus’ commitment to a greener future.

Art Galleries: The Gowanus neighborhood is a hub for artists, featuring numerous galleries and studios. Art spaces like Trestle Gallery and Shapeshifter Lab are pillars of the local arts community. Here, you can view works by local artists and attend regular exhibitions, workshops, and performances. These spaces not only showcase the vibrant local art scene but also serve as community hubs.

Royal Palms Shuffleboard Club: If you’re in the mood for a unique recreational experience, the Royal Palms Shuffleboard Club is a must-visit. The large, vibrant venue is perfect for a friendly match of shuffleboard. With its retro decor, lively atmosphere, and tropical-themed drinks, it’s a fantastic spot to unwind, socialize, and have fun.

Gowanus Dredgers Canoe Club: The Gowanus Dredgers Canoe Club offers a unique way to explore the neighborhood and learn about the canal’s history. The club organizes canoe trips along the Gowanus Canal, allowing you to observe the ongoing restoration works and appreciate the neighborhood’s industrial charm from a different perspective.

Morbid Anatomy Museum: For those with an interest in the macabre and unusual, the Morbid Anatomy Museum is a must-visit. This intriguing museum delves into the intersections of death, beauty, and the uncanny. It houses a collection of books, artifacts, and curiosities tied to medical history, death rituals, and more. This unique cultural destination offers a

thought-provoking journey into the lesser-known aspects of life and death.

Old Stone House: The Old Stone House, a reconstructed 1699 Dutch farmhouse, is a key historical site in Gowanus. This building played a pivotal role in the American Revolution and now operates as a museum that showcases local history. As you tour the house, you’ll gain insights into Brooklyn’s colonial past and the area’s role in the fight for American independence.

Gemini:

Here’s your edited Gowanus attractions write-up for new residents, made more concise and engaging:

Gowanus Gems: Unveiling Your New Brooklyn Neighborhood

Welcome to Gowanus, a Brooklyn neighborhood brimming with history, art, and unique experiences!

1. Gowanus Canal: From Industrial Past to Green Oasis: This historic waterway is undergoing a major transformation. Stroll along its banks, observe the old factories, and witness Gowanus’ commitment to a greener future. 2. Art Everywhere: Dive into the Local Art Scene: Gowanus boasts a vibrant art scene with galleries like Trestle Gallery and Shapeshifter Lab showcasing local talent. Immerse yourself in exhibitions, workshops, and performances - it’s art and community combined. 3. Shuffle Your Way to Fun: Royal Palms Shuffleboard Club: This lively venue with a retro vibe is perfect for a fun night out. Challenge your friends to a game of shuffleboard, sip on tropical drinks, and soak in the energetic atmosphere. 4. Explore by Canoe: Gowanus Dredgers Canoe Club: Experience Gowanus from a unique perspective with a guided canoe tour. Paddle the canal, observe the ongoing cleanup efforts, and gain a new appreciation for the neighborhood’s industrial character. 5. Unveiling the Curious: Morbid Anatomy Museum: For the curious mind, this museum delves into the unusual. Explore exhibits showcasing medical oddities, historical curiosities, and death rituals. It’s a thought-provoking journey into the less-explored aspects of life and death. 6. A Walk Through Time: The Old Stone House: Step back in time at this reconstructed 1699 Dutch farmhouse. This historic landmark played a role in the American Revolution and now serves as a museum. Gain insights into Brooklyn’s colonial past and the area’s significance in the fight for independence.

These are just a few of the many treasures Gowanus has to offer. Get ready to explore, discover, and become part of this dynamic Brooklyn community!

Edits:

• Removed unnecessary phrases like “rich with history, culture, and unique attractions” and “Let’s delve deeper into these attractions”.
• Used shorter, more engaging sentences.
• Combined some attractions for better flow.
• Added a concluding sentence to encourage exploration.

TAKE NOTE: Always fact-check the information provided by the AI. In Gemini, you can click the G icon at the bottom of its responses to see where it got its information (or, if it’s highlighted in red, the need to double-check the info provided). However, the links can also be misleading or faulty, so make sure you do your due diligence:

EXAMPLE 2: 2,500-word blog post

Use case 3: Editing and fine-tuning

Samples of AI-Assisted Content

• Blog Post for Marie DeZarate (written by Kirsten, edited by Ms. Brenda)

• Notes: Basically used most of the tips stated above.

• Blog Post for Meredith Bell  (written by Brenda)

• Did the intros, CTA, and the section on market stats

• Blog Post for Georgina Jacobson  (written by Joey, edited by Ms. Ces)

• RankBoost for Bradley Smith  (written by Joey, edited by Chris)

• Community Page for Heather Sinclair  (written by Noe with the assistance of ChatGPT 4, Gemini, and Claude)

• Community Page for Tony Rhian  (written by Brenda with assistance of Hyperwrite. Writing and research time: 8.5 hours)

• Started with two prompts:

• Create a 2,500-word blog post about La Jolla Shores

• Create a 2,500-word blog post about La Jolla Shores following this outline (provided the approved outline)

• Both prompts resulted in 1,300 word pages which I combined

• Did research to verify the provided information and get more details about La Jolla Shores

• Additional prompts

• Write about the proximity of La Jolla Shores to the following attractions/destinations (listed nearby attractions). Proximity to these attractions is one of the community’s highlights.

• Additional prompts to get detailed information on attractions, restaurants, shops, etc. which I found on my research

• Personally added the information on population and popular home features

(feel free to add yours!)

On intellectual property and copyright issues

The Congressional Research Service report  states that copyright protection is extended to “original works of authorship,” but both the Constitution and the Copyright Act do not explicitly define who (or what) may be an “author.” At present, the U.S. Copyright Office and courts recognize only human beings as authors.

As a result, works generated autonomously by an AI tool or program have generally been denied copyright protection , which means no one - including the creators or developers of the AI - can claim ownership over the work in the eyes of the law. However, works created by humans using AI could potentially be entitled to copyright protection , depending on the extent of human involvement in the creative process.

For example, in a case in September 2022, a copyright was registered by Kristina Kashtanova for a graphic novel illustrated with images generated by AI tool Midjourney. The Copyright Office concluded that while Ms. Kashtanova can claim ownership of the text and the selection and arrangement of its images, the individual images generated by the AI lacked sufficient human creativity to be copyrightable .

Generative AI also raises concerns about copyright infringement. AI systems are trained by making digital copies of existing works, which may infringe the copyright holders’ right to reproduce their work. AI companies may argue that their training processes constitute fair use and are therefore non-infringing, but this remains a contested issue.

Moreover, AI programs might also infringe copyright by generating outputs that resemble existing works. Under U.S. case law, copyright owners may be able to show that such outputs infringe their copyrights if the AI program both (1) had access to their works and (2) created “substantially similar” outputs.

How to avoid legal pitfalls

In March 2023, the Copyright Office released a statement of policy  on registering works that contain AI-generated material. Essentially, you can avoid losing your copyright registration - or strengthen your application - by doing the following:

• Always disclose the use of AI-generated content in your work when applying for copyright registration. Moreover, clearly distinguish which content is human-authored and which is AI-generated.

• Substantially modify AI-generated materials or arrange them into a specific sequence in a creative way to partially claim copyright on those elements of the work. Works generated solely by prompts—with no modifications made by humans—are similar to giving “instructions to a commissioned artist.” These works lack human authorship and, therefore, are not eligible for registration

• Avoid high-risk uses like using AI to replicate the work of a particular artist, especially if their materials were used as training data for the AI.

• Learn more about your AI tool. Companies need to take new steps to protect themselves for both the short and long term. AI tool users should ask providers whether their models were trained with any protected content, review the terms of service and privacy policies, and avoid generative AI tools that cannot confirm that their training data is properly licensed from content creators or subject to open-source licenses with which the AI companies comply.

• Stay informed about ongoing legal developments. You can stay updated with The Copyright Office’s dedicated news and events page on copyright and artificial intelligence .

Further reading

• The Expanding Dark Forest and Generative AI (Maggie Appleton) - https://maggieappleton.com/ai-dark-forest 
• Best practices for using AI to create content https://medium.com/@thelaunchboxus/8-best-practices-for-ethically-using-ai-to-accele 

rate-content-creation-e4563434229e

https://www.linkedin.com/pulse/5-best-practices-using-ai-tools-create-content-akelatu  nessa-flora https://accelerationeconomy.com/ai/genai-for-content-marketing-benefits-best-practices  -and-pitfalls-to-avoid/#

• AI-related newsroom guidelines

• BBC 
• The Guardian 
• Bayerischer Rundfunk 
• Insider 
• Wired 
• AP 

• Ethical use of AI in writing assignments | Center for Teaching Excellence (ku.edu) 
• The Do’s & Don’ts of Using Generative AI Tools Ethically in Academia | Paperpal 
• What if Dario Amodei Is Right About A.I.?